Date

(name), Chairman (or CEO, etc.)

(Company Name)

(Address)

Dear Mr. or Ms. (name):

As one of your customers and a person with celiac disease (gluten-sensitive enteropathy), I ask you to please consider expanding the labeling of your products. When identifying the source of the listed ingredients, as you do now with wheat, could be done with barley, rye and oats.

Celiac disease is an auto-immune disorder wherein the body responds to the ingestion of gluten by attacking its own small intestine. The resulting damage can cause severe diarrhea, nutrient malabsorption, and certain types of cancer. Currently, the only known treatment for this disease is a life-long adherence to a gluten-free diet. This means that in order to remain healthy, a person with the disease must avoid all contact with food and other products that contain WBRO or any of their derivatives.

Therefore, it is imperative for my health and well-being that I know, not only what ingredients are in a particular product, but also the source of those ingredients as well. For example, a label might list "caramel coloring" as an ingredient. This information does not tell me if the source of this coloring is barley (which I cannot ingest) or coal (which I can). Without accurate information, I must choose to not purchase the item. Not only does this restrict the number of products I can use and enjoy, it also reduces the number of products from which you will make a profit.

Please consider changing your practices in this area. You will serve not only the celiac community, but all those who deal with food allergies and sensitivities. Thank you for your time in this matter.

Sincerely,

(name)